Venice Beach California regional spotlight
🛹 TEST PILOT · REGIONAL SPOTLIGHT

WELCOME TO
CALIFORNIA.

This is Venice.

Same worldwide programme.
Different local opportunity.

📍 VENICE · CALIFORNIA MARKET
Miami Vice worldwide programme
WORLDWIDE PROGRAMME

MIAMI VICE

Everyone can be watching the same broadcast. The programme does not need to change simply because the viewer changed markets.

LOCAL SPONSOR EXPERIENCE
VENICE · CALIFORNIA

BOARDWALK
77

FICTIONAL TEST PILOT SPONSOR

Imagine Boardwalk 77 purchased the California sponsorship for this worldwide Miami Vice premiere.

California viewers could receive this local sponsor, regional commercial, market branding and interactive opportunities while viewers elsewhere continue receiving experiences designed for their own markets.

WHAT JUST HAPPENED?

THE SHOW STAYED THE SAME.
THE MARKET CHANGED AROUND IT.

A real broadcast does not need every element to change. Selected advertising, sponsor and interactive opportunities can adapt locally while the programme itself remains universal.

Some people watch Venice from a screen.
Today, Venice came to you. 🌴
REGIONAL EXPERIENCE TECHNOLOGY

POWERED BY VALGeo

One broadcast can support different commercial experiences across multiple markets — without changing the programme everyone came to watch.

Same coast.
Different opportunity.