YOUR EVENT. YOUR PROGRAM. YOUR BUSINESS. OUR NETWORK.
Whether NowULive Studios produces it for you or you qualify to operate your own Channel, the goal is the same: give your programme a network environment built to do much more than simply put a video on the internet.
STREAM IT. OR BUILD A TELEVISION-LEVEL PRODUCTION.
Not every programme needs the same production. A simple event may only need a clean live signal routed through NowULive. A larger production may require a custom vMix studio, multiple sources, graphics, replay, remote feeds, additional operators, custom controls and supporting systems.
NowULive Channel Activation Package — N-CAP
Every NowULive project begins with an operating Channel. N-CAP is the one-time activation and build process that creates that Channel and prepares it for the network.
Comparatively simple productions and basic broadcast studio builds.
Advanced builds, custom assets, automation and more complex workflows.
Channel activation, onboarding, deployment, Streampage, app presence and control configuration.
Think of NowULive Studios like a broadcast production studio. Your hourly rate depends on what we are actually operating.
| Production Service | Rate | What It Means |
|---|---|---|
| Stream Only / No Production | $100/hr | A comparatively simple live signal routed and operated through NowULive. |
| Remote Broadcast With Studio | $175/hr | Your cameras or feeds can be anywhere. NowULive Studios operates the production remotely. |
| On-Site Broadcast With Studio | $350/hr | NowULive Studios operates at the event. Includes Producer Engineer + Control Room. |
| Additional Studio Build | $100–$250 average | Higher when complexity requires additional build work. |
| Graphics Package | Quote | Custom graphics and production asset packages are quoted according to scope. |
Production gets the programme made. Channel Server capacity gets it to the audience.
1 BU = 10,000 cumulative viewer-hours. For a scheduled event, tell us how long the programme will run and the average audience you reasonably expect at one time.
Event Capacity Calculator
Use a realistic average concurrent audience — not total clicks, followers or fantasy viral projections.
| Channel Server | Capacity | Channel Server Fee |
|---|---|---|
| S | 1 BU / 10,000 viewer-hours | $100 |
| M | 2 BU / 20,000 viewer-hours | $150 |
| L | 5 BU / 50,000 viewer-hours | $375 |
| XL | 10 BU / 100,000 viewer-hours | $750 |
| XXL | 20 BU / 200,000 viewer-hours | $1,500 |
| Custom / Enterprise | 20+ BU | Quote |
Studios clients choose the Experience Ad Ops they want NowULive to programme. You may use them for yourself or sell them to a sponsor. Your sponsor price is your business; the NowULive programming fee is ours.
A different kind of relationship.
Selected programmes may be invited into the Bag Pie Partner programme instead of operating as standard Network For Hire clients. NowULive provides production, engineering, network tools and sponsor infrastructure under a separate revenue-share agreement. Bag Pie Partners are exempt from standard programme fees covered by their partnership agreement.
Your event can end without your Channel disappearing.
If you want to continue operating after a Studios production, your existing Channel can be converted for self-operated use through Get A Tower, NowULive On Demand, or a combined live + on-demand configuration.
The Channel already exists, but the operating system changes. A Pilot conversion / N-CAP setup applies because NowULive must configure the Channel for self-operated use.
THIS IS NOT ANOTHER SOCIAL PLATFORM.
You do not simply create an account, upload something and press GO LIVE. A self-operated NowULive Channel puts real network systems in your hands.
Before we hand over the controls, you learn the aircraft.
Every Commissioned Pilot earns their wings.
Prospective self-operated clients learn how to operate the NowULive aircraft through Flight School before operating as Commissioned Pilots.
One-time Channel activation and Pilot configuration.
Streampage, app presence, onboarding and operating configuration.
Live, on-demand, or a combined live + on-demand operation.
Send live programming through your commissioned Stream Tower.
Use prerecorded or archived programming as the source for your Channel.
Stream live and, where enabled, keep programmes available for later viewing.
One world or fifty different experiences.
Your regional package determines how many geographic experiences your Channel can operate. It does not determine how many people can watch.
Estimate the amount of programming and viewing your Channel will create across the month.
1 BU = 10,000 cumulative viewer-hours. Use the audience you normally see today as your starting point. If 30 people usually watch you live, do not budget as though 10,000 suddenly will.
Pilot Monthly Capacity Calculator
| Channel Server | Capacity | Channel Server Fee |
|---|---|---|
| S | 1 BU / 10,000 viewer-hours | $100 |
| M | 2 BU / 20,000 viewer-hours | $150 |
| L | 5 BU / 50,000 viewer-hours | $375 |
| XL | 10 BU / 100,000 viewer-hours | $750 |
| XXL | 20 BU / 200,000 viewer-hours | $1,500 |
| Custom / Enterprise | 20+ BU | Quote |
Standard eligible Experience Ad Ops are included through the Pilot operation rather than charged one-by-one at the Studios programming rate. Custom development and specialised live engineering may still require separate scope.
SOCIAL MEDIA BUILDS YOUR AUDIENCE. NOWULIVE BUILDS YOUR BUSINESS.
You already know how to create content. Now it is time to own the business around it. YouTube, TikTok, Instagram, Facebook, X and other platforms are not the enemy. They provide hosting, discovery, recommendations, distribution and enormous infrastructure.
Do not abandon social media. Put it to work. Use YouTube for discovery, TikTok for clips, Instagram and Facebook for promotion and community, and X to start conversations.
Let those platforms help people find you. Then give that audience somewhere else to go when you want to operate on your own terms.
Build awareness, reach and audience.
Operate your Channel, experiences and monetization.
Own sponsor relationships, set your prices and run the business.
No CPM calculation. No monetization threshold. No waiting to discover what an algorithm thinks your programme is worth. Audience still matters — especially if you want sponsors to renew — but your business model no longer has to begin with waiting for views before revenue exists.
You are not merely selling impressions. You are selling sponsor experiences.
THE VIDEO IS ONLY THE BEGINNING.
A NowULive Channel is not simply a video embedded on a webpage. The program sits inside a programmable environment built around what the viewer watches.
The programme itself — live or on demand.
Buttons and actions let the viewer do something, not just watch.
Underblocks, Spotlight Pages and other spaces become part of the programme.
Different regions can receive different experiences from the same Channel.
EVERY SPACE CAN BECOME AN EXPERIENCE.
They began as advertising opportunities. They became much more. Use them for sponsors, program information, entertainment, audience interaction, branding or custom experiences. Sell them. Use them yourself. Use all of them. Use only the ones you need.
Same experiences. Different business model.
A NowULive Studios client pays the published programming fee for the Experience Ad Ops NowULive executes. Commissioned Pilots receive standard eligible Experience Ad Ops through their Pilot operation rather than paying individual programming fees for each standard placement.
Both may sell sponsor inventory at whatever price they choose. Suggested resale ranges are guidance — not rules.
| Experience | Studios Programming Fee | Commissioned Pilot | Suggested Client Resale |
|---|---|---|---|
| Streampage | $75 | INCLUDED | $100–$150 |
| Load State | $35 | INCLUDED | $75–$200 |
| SmartBar | $25 | INCLUDED | $35–$100 |
| Overlay | $25 | INCLUDED | $50–$150 |
| Featured Image | $25 | INCLUDED | $50–$150 |
| Featured Video | $50 | INCLUDED | $100–$300 |
| Prime Image 1 | $35 | INCLUDED | $75–$200 |
| Prime Video Lead-In | $75 | INCLUDED | $150–$400 |
| C-Click | $25 | INCLUDED | $50–$150 |
| Bridge Button | $35 | INCLUDED | $75–$200 |
| CV-1 Underblock | $50 | INCLUDED | $100–$300 |
| Channel Button | $35 | INCLUDED | $75–$200 |
| Basic Spotlight Page | $75 | INCLUDED | $150–$350 |
| Break Buffer — Single | $75 | INCLUDED* | $125–$350 |
| Break Buffer Pair | $125 | INCLUDED* | $250–$600 |
| Commercial Spot :30 | $25/spot | INCLUDED* | $50–$500/spot |
| Tower Window | $100 | INCLUDED* | $150–$500 |
| Custom Underblock | Quote | Custom | Quote |
| Custom / Interactive Spotlight Page | Quote | Custom | Quote |
| All-Channel Takeover | Not N4H eligible | Network inventory | Reserved / Quote |
You choose what your sponsor opportunity is worth.
A complete inventory does not need to be sold at once. The example below simply demonstrates the business logic using published suggested ranges.
| Illustrative Package | Approx. Client Revenue | Studios Programming Fees |
|---|---|---|
| One of each priced Experience Ad Op, excluding commercials and custom Underblocks | Approx. $1,235–$3,450 | Approx. $705 |
| One 4-spot commercial block | Approx. $200–$2,000 | $100 |
| Combined illustrative inventory | Approx. $1,435–$5,450 | Approx. $805 |
Sponsor pricing belongs to you. NowULive does not require CPM pricing. You are selling access, placement, interaction, exclusivity and sponsor experiences — not merely impressions.
GOT AN IDEA THAT ISN'T ON THE MENU?
Interactive Underblocks. Custom Spotlight Pages. Sponsor activations. Games. Second-screen experiences. Programme utilities. Event tools. Custom Player Experience development.
If you can describe what you're trying to make, we can evaluate how to build it. Pilots know this experimental side as Flight Lab. Studios clients can simply tell us what they want the experience to do.
PUBLIC? PRIVATE? YOU DECIDE.
Being on NowULive does not automatically mean your program must be publicly available to everyone.
Make the programme broadly available through its NowULive destination.
Keep an event or programme outside ordinary public network access.
Restrict viewing to approved guests or credential holders.
Supported programmes may be configured around paid access.
THIS IS WHAT WE PROGRAM.
YOUR PROGRAM COULD END UP HERE TOO.
NowULive TV is our programmed network: NowULive Originals, entertainment, news, sports and selected outside programming.
A NowULive Studios production, event, Bag Pie program or other project may also be selected for network distribution when appropriate. Being produced through NowULive does not automatically make a program NowULive TV programming — but the door exists.
